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As the reigning search engine, Google gets what Google wants. Right now, and for the foreseeable future, Google is hungry for fresh content that responds to searchers’ queries expertly, authoritatively, and in a manner that searchers can easily understand.
For dentists, Google is looking for updated, original content on your dental website, blog, and social media that meets those requirements.
That’s a tall order for most dentists to fill. Relatively few people are naturally gifted at writing. Even fewer are accomplished at writing at the appropriate level for online audiences – roughly a middle school reading level. And only a comparative handful can produce engaging, informative, understandable, original content that seamlessly incorporates the most useful keywords.
But if you want Google to “like” your website and make it visible in search results, you need a fairly steady stream of the right content. If you can do it, more power to you. However, you won’t make any money while you’re toiling away after hours and on weekends. You’ll also be giving up your time away from the office, time that you need to rest and recharge.
There’s A Better Way
SmartBox provides expert, engaging, informative, and easy-to-understand content for its dentists’ websites and blogs as part of our industry-leading Patient Attraction System™. Our dedicated team of Fresh Content writers helps ensure that our doctors’ websites give Google what it’s hungry for … month after month. SmartBox dentists enjoy more and better patients as a result.
And SmartBox dentists are free to do what they love and what makes them money – solving patients’ dental problems.
If you’re serious about your success and don’t feel like spending uncounted hours producing content for your dental online marketing, here’s what you should do. Follow the link below to reserve your Practice Discovery Session™ call. We reserve these calls for dentists who want to see a Patient Attraction System™ that can double or even triple their practices.