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It’s no secret that Google’s emphasis has shifted to providing the best possible user experience. Part of that shift was a recognition of the fact that more searches are initiated from mobile devices than from desktops or laptops. Google was swift to begin penalizing websites that aren’t mobile-compatible. Out of necessity, the mobile-responsive website was “born” not all that long ago. Mobile sites today have to load quickly and display properly across a wide range of devices. And, intrusive ads and pop-ups that interfere with the reader’s experience are penalized. Now that ...Read More