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Truth be told, this isn't Einstein's quote. His actual quote from his 1962 book New Perspectives in Physics said: "You do not really understand something unless you can explain it to your grandmother." The web marketing world is filled with lots of hype and confusion. One "expert" will tell you that social media is the way of the future, while another preaches that SEO is the tried and true method, while yet another says that local search is the best thing since sliced bread. Yet none of them can tell you which one REALLY works and which ones DON'T. So what do most dentists ...Read More