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Nobody goes into dentistry to fail. Everyone wants to be successful, but one dentist’s success can be another person’s nightmare. For instance, the new dental graduate who has just opened his or her doors should have an initial success “target” of recruiting enough new patients to make the practice profitable and sustainable. Without enough patients and enough profits, no other measure of success applies. That may remain the definition of success for many dentists over the years, but for some it’s just not enough. Some dentists won’t be satisfied until they’re operating ...Read More