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Patient Attraction Episode 159
Welcome back everyone, I hope you had a good weekend. Today we are going to look at which regions of the country are most likely to see a dentist. Stay tuned.
– Today is the last day of June and I am Colin Receveur.
– Living in Southern Indiana, I get to experience both Midwestern and Southern culture.
– Indiana is definitely a Midwestern state.
– Kentucky, which is right across the Ohio River from where I live, is much more Southern.
– So it wasn’t that big a surprise to me to see the following results from a recent Gallup poll looking at the percentage of people who visited a dentist in the last year:
– Regionally, about 69 percent of people who live in the East visited the dentist, the highest rate of any region.
– That was followed by the Midwest, where about 67 percent of people visited the dentist.
– Third was the West, where 65.5 percent of people visited the dentist in the last year.
– And coming in last was the South, where only 60 percent of people visited the dentist in the last year.
– Only the West showed more than a 1 percent decrease in those rates from a similar poll done in 2008, and even the West dropped less than 2 percent.
– As I said Friday, I think most of this can be attributed to household income, but there could be some cultural issues at play here as well.
– So think about where you live.
– Are there opportunities to reach out to those who are not going to the dentist regularly?
– Looking at these numbers, there probably are.
– Be sure to tune in Wednesday when we’ll discuss how to leverage some of these opportunities to get you more and better patients.
– Come back tomorrow, and we’ll talk about how marital status influences people’s decision to go to the dentist.
– Until then, keep moving forward.