What Doesn’t Make You Stronger Could Kill You

Patient Attraction Episode 207

Colin here with the Thursday, September 4 edition of the Patient Attraction Podcast. Today is dedicated to all of you dentists out there who think one big thing, a magic bullet if you will, can provide you all the patients you need to grow your practice. Stay tuned.

– No dentist thinks he is looking for a magic bullet to improve his practice.

– But the truth is, many of you are.

– You want a simple solution, wrapped up in a nice little bow, that someone can put in your hands and say, “Here you go. Now patients will start beating down your door.”

– It doesn’t work like that.

– Not one thing will bring you new patients:

– Not a great website.

– Not a great autoresponder sequence.

– Not a great ad.

– Not a great location.

– Not a great television commercial.

– Not great SEO.

– Not great reviews online.

– Not great endorsements or testimonials.

– Not great skill as a dentist.

– Not a great receptionist.

– Not a great office.

– Not a great web marketing company.

– Not a great reputation.

– But HAVING a bad version of any of those things can seriously stunt your growth and potentially kill your practice.

– That’s why I am amazed at the number of dentists who want to handle their own marketing and practice management.

– It takes SO MUCH working together to go right to be successful.

– And it takes SO LITTLE to go wrong to keep you from reaching your potential.

– Obviously some dentists choose to do it all on their own.

– That is why we offer products on web marketing, including this podcast.

– We want you to have the best shot you can of being successful.

– But I would no more try to learn to do my own dental work than I would suggest you learn to manage your own web marketing.

– If you’re ready to give up that fool’s errand, you should schedule a Patient Attraction Blueprint Session. They are free to serious dentists who want to see a patient attraction system that can double their practice. For more information, go to

Until next time, keep moving forward.



If you’re ready to begin getting the only result that matters from your marketing-more and better patients in your chairs - get started today and schedule your Practice Discovery Session™. They’re free to serious dentists who want to see a Patient Attraction System™ that can double or even triple their practice.