Is your marketing helping, hurting, or making no difference?
Take our quiz and find out!
Having trouble watching this video? Click here.
Patient Attraction Episode 945
If you’re not attracting the new dental patients your practice needs, maybe you don’t understand what those prospects are looking for. Dental marketing firms love to try to tell you what the patients in your market want. How’s that working out? After the break, I’ll tell you what the new patients you want to attract are looking for. Stay tuned.
– Thanks for watching the Patient Attraction Podcast™.
– I’m Colin Receveur, Founder and CEO of SmartBox Web Marketing.
– Dental prospects basically fall under two distinct types.
– Some are looking for the lowest price, the most convenient hours, and/or insurance acceptance.
– Those are the patients dentists go after with special offers, freebies, and extended hours.
– You certainly have some, or even a lot, of those “low-budget” patients.
– And you certainly have some, or a lot, of “one-and-done patients” who don’t care which dentist fixes their teeth.
– You usually can sustain a dental practice on those low-budget patients, but you’ll work yourself half to death doing it.
– The average case value just isn’t that high, and those discounts and extended hours work against your bottom line.
– The other segment of new dental patients is what SmartBox Web Marketing works to attract for more than 550 dentists on three continents.
– Our experience shows that there’s a significant subset of dental patients who are looking for a dentist they can trust and relate to.
– And those patients are willing and able to pay more for the right dentist.
– Those are the kinds of patients you need to grow your practice, and they don’t respond to coupons.
– If your current dental marketing firm isn’t getting you those better patients, perhaps you should stop marketing.
– SmartBox is a dental patient attraction company, and we provide patient attraction services.
– Specifically, we help dentists attract patients who will stay, pay, and refer.
– Are you tired of what your dental marketing isn’t getting you?
– Then go to smartboxdentalmarketing.com/blueprint and schedule a Patient Attraction System Blueprint™ Session. They are reserved only for serious dentists who want to see a patient attraction system that can double their practice. You can get more patients, more profits, and more freedom.
– And the patient attraction system is backed by our industry-leading $10K Guarantee.
– Join me for our next podcast.
– Until tomorrow, keep moving forward.