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The Patient Attraction Podcast™

Dental Marketing News You Need To Attract More And Better Patients

The internet is evolving much faster than the profession of dentistry. Dentists need to stay abreast of changes to the online environment that impact how their dental web marketing performs.

The best way to do that is to simply subscribe to our Patient Attraction Podcast™. Each podcast is a deep dive into fresh topics to show you what actually works, what doesn’t, and what will work in the future. Every podcast is focused on how to attract the cases YOU want and the patients who will pay, stay, and refer.

You can watch the videos below on YouTube, by streaming on iTunes, by getting the DVDs shipped to you, or simply by getting them in your email.

The 3 Social Media Platforms Dentists MUST Be On

Having trouble watching this video? Click here. Patient Attraction Episode 1121 A lot of dentists still believe that all they need to get enough new patients is a great website. That was true at one time, but the online environment has moved on. These days, dentists also need a strong social ...

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When Dentists’ Retirement Is Just a Fading Dream

When Dentists’ Retirement Is Just a Fading Dream Having trouble watching this video? Click here. Patient Attraction Episode 1120 The Great Recession forced many baby boomer dentists to delay their retirement plans. But the effects of that downturn lingered for years, and it’s only ...

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Your Dental Testimonial Videos Could Be Doing More Harm Than Good

Having trouble watching this video? Click here. Patient Attraction Episode 1119 Testimonials and online reviews are the new “social proof” for dentists. They take the place that used to be occupied almost exclusively by word-of-mouth referrals. But just like in-person recommendations ...

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Why Your Dental Marketing “Puzzle” Doesn’t Make Sense

Why Your Dental Marketing “Puzzle” Doesn’t Make Sense Having trouble watching this video? Click here. Patient Attraction Episode 1118 When you look for your dental practice online, are you feeling like “Dr. Invisible”? That happens to way too many dentists, and it’s usually ...

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Posted under Uncategorized on January 11th, 2018 |

Dentistry on Wheels Is Bad News

Dentistry on Wheels Is Bad News Having trouble watching this video? Click here. Patient Attraction Episode 1117 What’s one of the biggest reasons your prospects give for not wanting to book an appointment? Odds are good it’s that they can’t take enough time away from work, or that ...

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Posted under Video Podcasts, Web Marketing on January 5th, 2018 |

Why You’re Bleeding Dental Prospects

Why You’re Bleeding Dental Prospects Having trouble watching this video? Click here. Patient Attraction Episode 1116 You might think you’re getting a good number of new dental patients from your marketing. But have you ever wondered how many prospects you’re not getting? That ...

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A Reason for REAL Dentists to Smile

Having trouble watching this video? Click here. Patient Attraction Episode 1115 At it’s core, dentistry is a trust-based business. Smile Direct Club is trying to change that model, asking patients to put their trust in a company rather than a dentist. However, all is not well in Smile ...

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Cialdini’s Principle of Consensus for Dental Practices

Cialdini’s Principle of Consensus for Dental Practices Having trouble watching this video? Click here. Patient Attraction Episode 1114 This is the last of a series of podcasts in which I’ve looked at how dentists can apply Robert Cialdini’s 6 Principles of Influence to get more new ...

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Cialdini’s Principle of Liking for Dental Practices

Having trouble watching this video? Click here. Patient Attraction Episode 1113 Welcome to the fifth podcast exploring how dentists can use Robert Cialdini’s Principles of Influence. So far, we’ve looked at the principles of Reciprocity, Scarcity, Authority, and Consistency and their ...

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Cialdini’s Principle of Consistency for Dental Practices

Having trouble watching this video? Click here. Patient Attraction Episode 1112 Who likes to be thought of as being inconsistent? Nobody, that’s who. Dr. Robert Cialdini, a pioneer in the area of interpersonal influence, has done extensive research into how people are influenced to make ...

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Posted under Content Writing on December 21st, 2017 |

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