Research shows that people overwhelmingly read online reviews about products, services, and service providers.
February 19, 2019
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Dentists are a diverse group with different goals for their professional lives.
A certain number want to stay busy and make money. Others want to not be so busy and still make money.
February 14, 2019
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Colin Receveur, CEO 0f SmartBox, has done it again. He's written the definitive book to help dentists thrive.
Rise UP!
May 31, 2018
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Online reviews are the new word-of-mouth advertising. But in this interconnected internet age, there's one major difference.
March 15, 2018
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As the SmartBox $25,000 Challenge moves into its second month, the competition is beginning to heat up.
February 8, 2018
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Too many dentists are caught in a revolving door syndrome. New patients come in, have a minimal amount of work done, and disappear.
May 16, 2017
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Benjamin Franklin reportedly coined the phrase, "If you fail to plan, you plan to fail. " That holds true when it comes to your dental content marketing.
April 4, 2017
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The decision to purchase a product or service, or to choose a dentist, is a journey.
The decision begins with the identification of a need or want.
October 27, 2016
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I ran across two interesting studies from the ADA's Health Policy Institute (HPI). One is from 2014, while the other is from April of this year.
June 23, 2016
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There are dental videos, and there are effective dental videos.
There are some obvious differences between the two.
February 16, 2016
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